A target list worth writing to
Your ideal customer defined precisely, then researched and verified contact by contact. Bought lists get you blocked, not booked.
Cold email · LinkedIn · Lead research
A pipeline that doesn't rely on luck.
Researched lists, written sequences, booked calls.
Outbound systems built end to end — verified prospect lists, sequences that read like a person wrote them, and meetings landing in your calendar.
- Ramp-up
- 2–3 weeks to first sends
- Channels
- Email, LinkedIn, phone follow-up
- Included
- Lists, copy, infrastructure, replies
- Measured on
- Meetings booked
01 — The brief
What this actually is.
Outbound has a bad name because most of it is a bought list blasted with one template. We build the opposite: a tightly defined target list, research good enough that the first line could not have been sent to anyone else, and technical setup that keeps the messages out of spam. Volume without relevance is noise, and it burns the domain you will need later.
You probably need this if
- Growth depends entirely on referrals and repeat customers
- You tried cold email and landed in spam
- Your sales team spends its day building lists instead of selling
- You sell to a specific, identifiable set of companies
- The pipeline is empty and there is no system to fill it
02 — What's included
Everything that lands in the engagement.
Sequences written like a human
Multi-step email and LinkedIn sequences with a specific reason for the message — not a merge tag pretending to be personal.
Deliverability infrastructure
Dedicated sending domains, SPF, DKIM and DMARC, warmed inboxes and sending limits that keep you out of the spam folder.
Reply handling
Responses triaged and answered fast — interested prospects get a booking link while they are still reading, not two days later.
Meetings on your calendar
Qualified prospects booked straight into your diary with the context of the conversation attached.
A/B testing that never stops
Subject lines, angles and offers tested continuously, because the message that worked last quarter quietly stops working.
03 — How we run it
The order we work in.
Define who is worth contacting
Industry, size, role, trigger events. A tight definition is what makes the personalisation possible at all.
Build & verify the list
Prospects researched and contacts verified before a single send, so bounce rates stay low and the domain stays healthy.
Set up the infrastructure
Sending domains, authentication records and inbox warm-up configured properly, then given the weeks they need to season.
Write & launch sequences
Angles written per segment and launched at a sustainable volume, with replies monitored daily from day one.
Optimise & scale
Weekly review of open, reply and booking rates. Winning angles get more volume, dead ones get replaced.
04 — What changes
What you're left holding.
A predictable number of conversations every month
Sending domains that stay healthy instead of burning out
A repeatable system, documented, that survives staff turnover
What we work in
- Apollo & Clay
- Instantly & Smartlead
- LinkedIn Sales Navigator
- Email verification tooling
- SPF · DKIM · DMARC
- HubSpot & Pipedrive
05 — Questions
The ones people actually ask.
01Is cold outreach still legal?
Business-to-business outreach is legal in most markets when it follows the rules — accurate sender details, a genuine unsubscribe, relevance to the recipient. We set campaigns up to comply with GDPR and CAN-SPAM, and we tell you where your market is stricter.
02Will this damage my main domain?
It would, which is why we never send from it. Outreach runs on separate sending domains, properly authenticated and warmed, so your primary domain is never at risk.
03How many meetings should I expect?
It depends on your market, offer and deal size, and anyone quoting a number before seeing those is guessing. We set targets from the first few weeks of live data and report against them honestly.
04Do you handle the sales calls too?
We fill the calendar and hand over qualified conversations with context. Closing stays with your team — they know the product and the pricing better than we ever will.
The other six
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Campaigns that compound. Paid, social and content tuned to real revenue, not vanity metrics.
SEO — On & Off Page
Technical foundations, content architecture and authority building that move rankings and hold them.
Wikipedia Edits
The page search engines and AI assistants read from — researched, properly sourced and built to stay up.
AI Chatbots
Assistants trained on your business that qualify leads and answer customers around the clock.
App Development
Native-feeling mobile and web apps, shipped in tight iterations with no surprise timelines.
Next project: yours
Let's multiply.
Tell us where your business is today. We'll show you the X — the point where the right website, the right visibility and the right outreach cross into growth.
Or write to us directly — hello@digitzx.com